Mark Siebert ( iFranchise Group CEO )
Mark Siebert has been consulting to franchisors since 1985, and has worked for some of
the most successful franchisors in the world, including Ace Hardware, Bridgestone/Firestone, Chem-Dry,
Chevron, Fleming, HoneyBaked Ham, McDonald’s, Tribune Companies, and many others. For nearly
three decades, Siebert acted as consultant to over 30 Fortune 2000 companies and well over 200 start-
up franchisors. In 2002, Siebert was named to the prestigious “Twenty to Watch” issue of Franchise
Times, and is a former board member of the American Association of Franchisees and Dealers, a former
member of the Fair Franchising Standards Committee of the AAFD, and is active in the International
Franchise Association and its Franchise Relations Committee. Siebert is the author of dozens of articles
on franchising, and received three major awards for his franchise related activities. Siebert is widely
quoted in the business press, and has an M.B.A. in marketing from Northern Illinois University.
